An important step here would be to develop a website before launching the app on the App Store. Top 5 Mobile App Marketing Tips To Consider before launching the application, you must ensure a stable presence of your product.
Some of the tasks to consider include creating an engaging landing page to engage users. Posting a countdown timer on a website to create anticipation, blogging about products and related topics. You can also reward your audience with coupons and discounts.
First of all, you need to set goals for your mobile app and at the same time determine your target audience.
To set goals, you need to explore and learn the issues you want to solve through your app.
There are some questions worth considering at this point: what problem your application can solve, what solutions exist in the market, and where your competition excels or is lagging behind.
Seo Optimization and Keyword research:
A very useful marketing tip for mobile apps would be to take advantage of SEO. On your website, you can optimize the SEO of all pages including homepage, blogs, etc.
Identifying the right keywords is an important part of pre-launch strategies and app promotion processes. Your app will have a better chance if you know what keywords or phrases users are using to get to your website or your competitor’s product page. So, focus on the natural search terms and add them as keywords to your website pages.
You can also build organic back links to your website, build internal links, post guests, and more. To direct your web pages to the top of the SERPs
Creating Social Media Profiles
Another marketing tip for mobile app startups would be to reach target users through your brand’s social media IDs and accounts. Ideally, you should open social media profiles 2-3 months before launching the app.
It will help you reach your target audience, make connections in advance, collect adequate information, reach and maintain user interest in the place.
Make App easily Sharable:
One simple strategy you can adopt is to make the app easily shareable. Your starter app should be designed so that it is easily shared. So ask your designer or developer to add native elements that make the app easily shareable on all social media platforms. The mobile app development company
Setup The Analytics:
Tracking and monitoring application performance using KPI metrics will help you better understand the results. And find out what works and what you fail. So, once your app is launched, make sure to track all metrics like downloads, bounce time, number of uninstalls, etc.
Every now and then, you need to keep track of how people use apps, user reviews, and pay attention to comments.